Journal of Economics, Management and Trade

Aims: The current study investigated the stress level of employees of Pakistani cell phone industry in terms of work-related stress, role ambiguity, role conflict, work intensification, relationships with colleagues, working conditions, bullying and harassment and work performance as sub-scales.

Study Design: The study was descriptive in nature based upon the quantitative opinions of respondents collected through a survey scale.

Place and Duration of Study: The study was conducted at the Department of Business Education, University of the Punjab, Lahore, Pakistan during March- September 2012.

Methodology: A stratified random sample of 315 employees of three out of five companies was taken. Correlations were calculated within sub-scales and between sub-scales and total scale. One sample t-test, independent samples t-test and one-way ANOVA were employed.

Results: Pakistani cell phone industry is a male dominant industry where a low-to-moderate level of stress prevails among the employees. Sub-scale analysis identified ‘role ambiguity’ with the highest and ‘relationships with colleagues’ with the lowest stress level of employees. Among the three companies, employees of Warid expressed the highest level of stress whereas those from Telenor showed the lowest stress level. Ufone employees showed the moderate level of stress.

Conclusion and Suggestions: The study concluded that Pakistani cell phone industry is characterized with a low-to-moderate level of stress. It suggested cell phone companies to address the ‘role ambiguity’ issue of their employees and Warid Telecom is specifically suggested to take measures to improve the satisfaction level of employees to reduce their stress.