Comparative Analysis of Cultural Differences on Sino-US Business Activities
Chen Yafang *
Tian Jin University of Commerce, Institute of Foreign Language, China
Liu Shumei
Tian Jin University of Commerce, Institute of Foreign Language, China
*Author to whom correspondence should be addressed.
Abstract
With the rapid development of economy, the business activities between China and America become more and more frequent. And China has become one of the major trading partners of the America. However, the huge cultural differences between the two countries may give rise to potential cultural conflicts and unnecessary misunderstandings. So it is necessary for the businessmen to know more about cultural differences. Based on Hofstede’s cultural theories [1] and by way of comparative approach and case analysis methodology, this article mainly shows two typical cultural differences and cases analysis. At last it provides some practical suggestions to promote the business communications.
Keywords: Cultural and business activity, case study, cultural differences between Sino-US